01
KAVIA AI
Automating the software lifecycle
I built the product experience and design system that took KAVIA AI from blank page to $1M pre-seed.
Case study
010
020
030
040
Your product is
too complicated
to sell.
That is a design problem. It is the one I solve.
Founders have raised $3.3M+ on products I designed.
Saiful Islam
Product Designer for SaaS & AI Founders
SYS/SI
2026
DHAKA / GMT+6
2026
DHAKA / GMT+6
- SaaS & AI product design
- Design systems
- MVP & fundraising decks
- UX audits
- Prototyping
Next opening:
010 / PROOF
CLIENTS /
AD GROUPNINTENDOEXSITEDREED EVENTSEASY-DONATERMIT UNIVERSITYKAVIA AIDATALOGZSENTELLENTPLUSPLUSTUTORSEVENTBOOKINGS
Founders who
bet on this work
bet on this work
“Saiful led SaaS design efforts for Datalogz during development of our MVP which helped us to acquire venture funding.” LOGAN HAVERN · FOUNDER/CEO, DATALOGZ · $2.3M RAISED
020 / ABOUT
I work like
a co-founder.
Seven years in, I work with founders building genuinely complicated products: AI tooling, billing engines, ticketing platforms. My job is to make them feel obvious.
I get inside the problem with you, not waiting for a brief, and stay until it ships. Right now that is property tech at AD Group, alongside a small number of founder projects. Based in Dhaka on GMT+6, most founders hear back from me the same day.
Read the full bioCURRENTLY
Product Designer at AD Group PROPERTY TECH · 2024 to PRESENT · REMOTE
HOW I WORK
- I start with the business outcome, not the screen
- You see work in small pieces, early and often
- You keep a system, not a folder of one-off files
TOOLS
FIGMA PROTOTYPING DESIGN TOKENS WEBFLOW / NO-CODE
$3.3M+
RAISED BY CLIENTS
7+
YEARS DESIGNING PRODUCTS
10
PRODUCT TEAMS PARTNERED
1-2D
TYPICAL TURNAROUND
030 / SELECTED WORK
Selected
work
02
DATALOGZ
Business intelligence, made legible
I redesigned Datalogz end to end as founding designer, and the company raised $2.3M in seed funding after Fortune 500 pilots.
Case study
03
EVENTBOOKINGS
Australia's leading ticketing platform
I rebuilt the checkout flow that was losing Australian organizers sales, and traffic and revenue followed.
TRAFFIC +242% REVENUE +611% EVENT TICKETING
Case study 
04
TRADEIX
Loan management on a blockchain
I designed the loan management system that put trade finance on one automated ledger instead of email and fax.
ADOPTED BY MITSUBISHI BANK BLOCKCHAIN / DLT TRADE FINANCE
Case study 
05
EXSITED
Automating billing & subscriptions
I led the team that rebuilt Exsited's billing and ERP into something finance teams actually enjoy using.
35+ ENTERPRISE CLIENTS DESIGN TEAM LEAD SUBSCRIPTION PLATFORM
Case study 
06
NINTENDO
Warranty and repair on one ledger
I designed Nintendo's warranty and repair platform solo, connecting retailers, consumers, and staff on one system.
DESIGNED FOR NINTENDO 4 PORTALS, SOLO WARRANTY & REPAIR
Case study 
07
WEBCOMMANDER
A marketplace merchants trust
I designed the marketplace purchase flow and backend install UX as one continuous path, from browsing to a live feature.
MARKETPLACE UX BACKEND INSTALL FLOW ECOMMERCE PLATFORM
Case study 
040 / CAPABILITIES
One partner.
Every screen.
Web apps
SaaS interfaces, dashboards, and products carrying a lot of data.
Design systems
Systems your engineers can build from, shipped across five products so far.
Mobile apps
iOS, Android, and hybrid apps people actually enjoy opening.
Consulting
I find what is costing you users, then show you how to fix it.
050 / BENEFITS
Built for
founders.
Direct
ACCESS, NO HIERARCHY
You work with me. No account manager relaying messages to a junior team.
1-2D
TYPICAL TURNAROUND
Most requests come back fast, not buried in a queue for weeks.
$3.3M+
RAISED BY CLIENTS
Design tied to outcomes: funding, revenue, adoption. Not vanity metrics.
No lock-in
PAUSE OR CANCEL ANYTIME
Scale Partner flexes with you. Pause when you need to, resume when ready.
060 / ENGAGEMENTS
Clear pricing.
No surprises.
STAGE / 01 · PRE-LAUNCH
Launch Sprint
You need something shipped before the next milestone: a raise, a launch, a demo. One focused problem, solved in days.
- Delivered in days with a clear deadline
- One focused outcome, so scope cannot creep
- One flat price, agreed upfront
- Post-sprint review & handoff included
- Figma file delivered
- Kickoff call + async Slack support
STARTS AT
$1,500
STAGE / 02 · SCALING · MOST PICKED
Scale Partner
You are past MVP and shipping every week. Design capacity on tap, without the overhead of a full-time hire.
- A dedicated partner, there when you need one
- Unlimited requests, tackled in priority order
- 1 to 2 day turnarounds on most tasks
- 60+ hours a month
- A weekly call to keep momentum
- Private Slack + priority access
- Pause or cancel anytime
PER MONTH / 60+ HOURS
$3,500
070 / TEAM & FOUNDER FEEDBACK
People who've
worked with me.
“It is my honor to recommend Saiful Islam, an exceptional UX designer who has been instrumental in the success of easy-donate and other projects. Saiful's ability to craft intuitive, modern interfaces for complex user interactions is remarkable.”
ENGINEERING LEADER · SAIFUL'S CLIENT
easy-donate
PROJECT
Client
RELATIONSHIP
“Saiful led SaaS design efforts for Datalogz during development of our MVP which helped us to acquire venture funding. I am very grateful for his contributions to the team and the product.”
CLOUD ENGINEER, BUILDCHECK
Datalogz
PROJECT
Manager
RELATIONSHIP
“We worked together on a Fintech project for more than six months, and his domain expertise in UX designing surprised me the most. Saiful's talent and energy are a huge benefit to any team.”
SENIOR PRODUCT DESIGNER, MANULIFE
TradeiX
PROJECT
Manager
RELATIONSHIP
“Saiful has the unique ability to design visually appealing and effective products. He is highly skilled in UI and UX concepts and pays meticulous attention to detail, ensuring that all his designs are of the highest quality.”
BUSINESS ANALYST
EventBookings
PROJECT
Manager
RELATIONSHIP
080 / QUESTIONS
Questions
founders ask me
Q01 How much does it cost to work with you?
A Launch Sprint starts at $1,500 and solves one focused design problem in days. Scale Partner is $3,500 a month for 60+ hours, with unlimited requests, turnarounds of 1 to 2 days, and a weekly strategy call.
Q02 How fast is the turnaround?
Most tasks on Scale Partner come back within 1 to 2 days. A Launch Sprint delivers a finished outcome in days rather than months, against a deadline you agree upfront.
Q03 Have you worked on regulated or fintech products?
Yes. I designed the loan management system for TradeiX, a blockchain supply chain trade finance platform built on the Marco Polo Network, including maker-checker approval flows and paperless eSign settlement. It was adopted by financial institutions including Mitsubishi Bank. I've also designed enterprise billing and invoicing platforms and business intelligence tooling.
Q04 Can you lead a design team, not just design screens?
Yes. I led the design team on Exsited, an enterprise billing and invoicing platform now serving 35+ enterprise clients, setting the design direction and owning the design system. I've also led a design team through sprint planning and hiring, helping grow a product team from 5 to 12 people.
Q05 How do I start a project with you?
Book a 30-minute strategy call at cal.com/saiful-islam-srdj91/30min, send a WhatsApp message to +8801648817191, or email info@hellosaiful.com.
Q06 What if you're busy with AD Group when I need help?
I only take on a small number of founder projects alongside my AD Group role, so response times stay fast: expect a reply within 2-3 hours, even during active engagements. If I'm at capacity, I'll tell you upfront rather than let a project stall.
Q07 Will you sign an NDA?
Yes. Mention it on the strategy call or by email and I'll send one over before we get into specifics.
MOBILE APP / WEB APP / MVP DESIGN / UX AUDIT / NO-CODE DESIGN / PROTOTYPING / DESIGN SYSTEMS / BRAND IDENTITY / MOBILE APP / WEB APP / MVP DESIGN / UX AUDIT / NO-CODE DESIGN / PROTOTYPING / DESIGN SYSTEMS / BRAND IDENTITY /
090 / CONNECT
Let's make it
obvious.
Tell me what you are building and where it gets complicated. Thirty minutes is usually enough to find the real problem.
Next opening: NDA available on request DHAKA {{ clock }}
LIVE AVAILABILITY